— eszteranddavid —

It seems like a “library of images” is becoming the new normal no matter who the client is and we love it!

Coming hot off posting the advertising print ads, billboard and OOH components of one of our recent hotel shoots Double Six, Bali. I thought it might be informative to reveal that more often than not now our hotel clients are requesting us to produce and capture a greater volume of imagery than ever before.Once it may have been collateral rooms shots only, maybe hero shots of main areas of the hotel as promotional tools, maybe add in some candid shots of talent enjoying the hotels offerings, with maybe two or three hero images. That seems to have changed, our most recent hotel project involved producing a library of more than 100 images to satisfy the vast array of media requirements facing any new hotel, and with insane deadlines to match, quite literally at times shooting and post producing on set within an hour to meet a print deadline for a magazine issue in another country so the hotel can capitalize on a “latest issue”. Images require immediacy to fulfill social media platforms that run 24/7 and can provide instant recognition of the new hot spot. This all before an art department officially gets its hands on shots for campaign work. This amazing project had us cover every conceivable image option, ranging from full talent based billboard and campaign imagery, to hospitality venues, food and drinks, room shots in every conceivable variant and staff and management promotional shots. What once was the “all in a day’s work” motto has become “all in a few week’s work” And let me tell you, we are not complaining, we love what we do and love doing it.

Here’s a random mix of what we achieved on the Double Six Hotel shoot.


DoubleSix_Talent25017_Color

Gelato_136-copy

Stairs_girls_132-copy

Swimming-test47-copy

Bluesky_Blur_136-copy

sunset111_WIP

Butler_Corridor_323-copy

SIF_Pasta-30

Plantation_Grill_Bar752_v1_18x-

Plantation_BombAlaska_10

spa_2-10_WIP-copy

Double_Six_Talent_Plunge_Pool246_Compressed_V2

Double_Six_Talent_Pool_Drinks-510_WIP-copy

lobby_v2-08_WIP-copy

Double_Six_Talent_vespa117_WIP-copy

bedroom_2-01_WIP-copy

Craig_Plantation_58-copy

Dinner_hero_187-copy

Double_Six_Talent_Shoot8067

Satay_45-copy

Double_Six_Talent_Pool_Drinks-21_WIP-copy
That’s just a sample selection of imagery from an all encompassing project, looking back at it retrospectively, I am so glad I had several years shooting editorially, honing my skills across a variety of mediums, light sources and subjects. Believe me when I say every ounce of experience learned was drawn upon at some point during this shoot. Our personal favorites are on our site.



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